Pamela Anderson gives kiwis a Woody in new spots for Woodstock Bourbon + Cola via BC&F

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Screen Shot 2014-03-14 at 1.33.11 pm.jpgWoodstock Bourbon and Cola is being relaunched with new packaging and TVCs featuring Pamela Anderson via Barnes, Catmur & Friends.

Continuing the Woodstock ‘is it Ok…?’ campaign, and shot in Auckland, the ads feature Anderson in order to accentuate the American heritage of the brand and to add a touch of glamour.

The ads were directed by Charley Stadler of Flying Fish.

Producer: Penelope Sinclair

Agency Producer : Marty Collins

ECD/Managing Partners:  Paul Catmur, Daniel Barnes

CW: Brent Carlyle, Rob Cook

AD/ Designers: Brad Stratton, Rob Llonguet Higgins

Head of Suits: Luke Farmer

Senior Account Manager: Megadeth Maclean

Account Manager: Nick Gallagher

Designer: Andrew Sparrow

Marketing Director: Adam Maxwell

Brand Manager: Tim Beck