CAANZ PREScom launches Champion Speaker Series: #1 Social Creativity Breakfast on May 14, Auckland with Giles Tuck and William Papesch

| | No Comments

PRESCOM2.162248.jpgCAANZ PR, Experiential and Social Media Committee (PREScom) is inviting you to book the Champion Speaker Series: #1 Social Creativity held on Wednesday, May 14th, 2014 from 7:00am-9:00am at Kensington Swan, 18 Viaduct Harbour Avenue, Auckland.

The impact social media and content can have on the success of marketing and communication campaigns will be explored in-depth next month, with a breakfast featuring presentations from industry experts Giles Tuck, creative lead at Google’s in-house creative agency, and William Papesch, Tui Marketing Manager at DB Breweries.

Keynote speaker Tuck is a creative lead with The Zoo-APAC, Google’s in-house creative agency which specialises in branding and technological innovation. Now celebrating his sixth year at Google, Tuck has been heavily involved in the development of the YouTube platform and more recently with mobile and wider social media activity.

Tuck’s presentation ‘Be Sociable – an introduction to tackling social media’ will focus on the power of bold, creative ideas with ‘social’ at their heart, and more specifically the role of YouTube and live experiential integration in creating deeply engaging campaigns.

Second speaker William Papesch, Marketing Manager, Tui, DB Breweries will add a uniquely New Zealand perspective to the discussion.

Just six months after the internationally and locally recognised ‘Beer Plumber’ for PR and Viral success , Tui and New Zealand Cricket were awarded ‘Best Commercial Partnership’ at the New Zealand Sport and Recreation Awards after the success of the ‘Catch a Million’ campaign, which ran during the summer of 2013/14.

For more information on the upcoming event, click here.

When: Wednesday 14 May 2014, 7:00am-9:00am

Where: Kensington Swan, 18 Viaduct Harbour Avenue, Auckland – Please note parking in the vicinity only.