Creative talent agency The Pond ramps up online presence with new website to fly flag for creatives

Creative talent agency The Pond has launched a new, fully responsive website, redesigned for iPad and iPhone. Since the site has gone live, visitor numbers have jumped rapidly.

Says Leighton Howl, director: “Our investment means the creatives we represent can be found more easily by clients on any device at any time, after hours and now as far away as Australia and Asia.”

You can now search for the freelance creative you need for you agency or business. What’s new is you are able to filter by profession, specialist skills, industry experience and location when sourcing talent.

“Given the work we’ve put into design, user experience, search engine optimisation, we expect every creative to attract over 10,000 key views a year – that’s 10,000 clients or businesses looking for a creative to hire or engage with on a project.”

Howl says the change of URL from .co to .net reflects the closing gap between New Zealand, Australian and Asian markets, as the opportunities for the freelancer creative continue to grow.

According to Howl the opportunities locally aren’t just with agencies.

Says Howl: “The new website is exposing and connecting creatives in the main centres with SMEs that now have a place where they can go to find the professional industry freelancers with the skills and expertise they require to grow their business.”