New Zealand scores 15 more Pencils on final day of D&AD judging in London – award show May 21
New Zealand has scored a further 15 Pencils on the final day of D&AD judging in London, bringing the Kiwi total to 23 Pencils.
Colenso BBDO Auckland scored four Pencils: for New Zealand Breast Cancer Foundation ‘Breast Cream’ in Direct; BNZ ‘$HRED’ in Direct; Tip Top ‘Back to Nature’ in Outdoor; and Mars ‘Talkies’ in Writing for Advertising.
Clemenger BBDO Wellington also won four Pencils, two for NZTA ‘Mistakes’ in Film Advertising, one for NZTA ‘Mistakes’ in Writing for Advertising, and one for NZTA ‘Tinnyvision’ in Branded Content.
Ogilvy New Zealand won two Pencils – both in Direct for Royal Forest & Bird Protection Authority ‘Make a Difference’; as did DDB New Zealand for Sky TV ‘Murmuration’ in Film Advertising and Film Advertising Crafts.
FCB New Zealand scored a Pencil for Prime TV ‘Favourite Child Detector’, as did Whybin\TBWA\Dan for New Zealand Herald ‘Talk Rugby like a Pro’ in Writing for Advertising and Airbnb for ‘Welcome to Airbnb’ in Film Advertising Crafts.
848 Pencils have been awarded in total, but winners will have to wait until the awards ceremony in London on 21st May to find out which colour Pencil (Wood, Graphite, Yellow, White or Black) they’ve won.
Over 22,000 pieces of work from 85 countries were judged by 197 of the world’s top creatives this week. Black Pencil judging is taking place today and any winners will be announced on 21st May.
View a video with the 2015 Judges on what the D&AD pencils are all about.
3 Comments
Isn’t it nice when everyone wins. Celebrations all around.
Wouldn’t it be lovely if we all actually celebrated great work from NZ making a splash at global awards rather than resorting to pathetic whining and bitching.
As a relatively new arrival from the UK to NZ adland, I am really surprised at just how bitter and twisted everyone gets. Perhaps if all that energy was channeled into doing truly great work we can surpass this fairly impressive showing at D&AD as a country next year.
@Indeed, so you’re a non moaning Pom, whom actually believes that creatives in NZ spend all day bitching a whining about the work others do?
Didn’t you read this blog before signing the forms to come to NZ? Are you actually trying the do the backdoor route in Aussie?