Colenso BBDO Auckland scores one Webby and one People’s Voice at the 2015 Webby Awards

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Screen Shot 2015-04-28 at 10.46.09 am.jpgColenso BBDO has won a Webby in Best Use of Online Media for Burger King ‘Anti-PreRoll’ and has been voted People’s Voice in Best Use of Social Media for Burger King ‘Motel Burger King’.

This years Webby Awards received in nearly 13,000 entries from more than 60 countries. All major digital media categories are recognised in the Webby’s including: Websites, Interactive Advertising & Media, Online Film & Video, Mobile Sites & Apps, and Social. The ‘Webby’ awards are judged by a panel of luminaries from across the world of digital media and only five nominees in each category make the shortlist as finalists. In the ‘People’s Voice’ awards the winners are selected by the public through online voting from the finalists shortlist.

Says Neville Doyle, digital planning director at Colenso BBDO: “For the last 19 years the Webbys have led the way when it comes to honouring excellence in digital media. As the New York Times put it, they are ‘The Internet’s Highest Honour’. With over 2 million votes cast in this years ‘People’s Voice’ part of the awards, we are utterly delighted that our Motel Burger King campaign was seen by the rest of the internet as worthy of their support. For us then to also have another campaign selected by the judging panel as the Best Use of Online Media is truly special. We are all absolutely stoked.”

For Colenso BBDO these awards mark a significant step forward for the agency.

Says Nick Garrett, CEO of Colenso BBDO: “In recent years we’ve made a huge investement in our digital capabilties so we can create truly integrated work for our clients that really works. We’ve also entered the Webby Awards a number of times and only ever won one award, so to pick up twice in one year is fantastice news. But more importantly it shows we are heading in the right direction.”