House of Travel appoints Colenso BBDO

Following a competitive pitch process House of Travel, the Kiwi owned and operated travel retailer, will partner with Colenso BBDO and work with them to reinvigorate the travel customer experience.

Says Ken Freer, marketing director at HOT: “The travel industry is one of the most dynamic in the marketplace but, for many people, the process of planning a holiday has become a very functional process. We wanted a strategy and ideas that captured the magic and excitement of travel and demonstrated how HOT makes the entire holiday experience more memorable – and that’s what we got from Colenso. We loved the quality and depth of their thinking, and we are thrilled to have them as part of the team for the journey we have ahead.”

Says Nick Garrett, CEO at Colenso: “It’s awesome when you get the chance to work with a hugely successful business and a team with such a depth of experience. It will be a significant transition for the business – it’s not just about comms, it’s about working from the inside out during an important time of change in the industry. We’re grateful for the opportunity to work with House of Travel and we’re looking forward to developing a long-term relationship with the HOT team.”