ANZ New Zealand launches video via Spark PR to promote the return of its Dream Big campaign

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Screen Shot 2016-02-03 at 8.14.47 am.jpgANZ’s Dream Big campaign has returned in 2016 to once again help community sports clubs, initiatives and players achieve their dreams and promote the development of New Zealand’s young sporting talent.

 

Says Sue McGregor, head of sponsorship and corporate marketing, ANZ: “At ANZ, we’re passionate about supporting New Zealanders to achieve – from community to international level. By giving cricket players, teams,  clubs and fans around New Zealand the chance to dream big – and then to make some of their dreams a reality – we aim to inspire and support them to achieve their goals.”

To kick off its 7th year of supporting cricket in New Zealand, ANZ and the BLACKCAPS have teamed up to deliver dreams to some of New Zealand’s most enthusiastic cricketers.

The first of ANZ’s cricket Dream Deliveries went to Suburbs New Lynn Cricket Club who saw its dream of nurturing and inspiring its young cricketers fulfilled.

 

A group of promising young players from the club’s Youth Development Squad were surprised by the BLACKCAPS over the course of the afternoon and all ended up playing a game of backyard cricket with their heroes. Batsman, Martin Guptill, who came up from Suburbs as a junior member, was especially proud to be part of the ANZ Dream Big surprise.

 

Says Guptill: “It was a great to go back to my old club with ANZ and play a couple of games with some of their promising young players. They’re talented kids and I’m grateful for the opportunity to give back to a club that gave me so much.”

Several other cricket cricketers will have their dreams realised in the next two months.

 

Clubs, schools, players and fans and can still apply to have their dreams fulfilled via www.anz.co.nz/dreambig.

Client: ANZ

Creative Agency: Spark PR & Activate

Creative team: Mike Harland, Slade Gill, Gemma Parry, Nick Carter

Production Agency: Reload & Smoke

PR Agency: Spark PR & Activate

Director: Vicki Leopold

Producer: Alex Plummer