Speight's reveals winners of 'Unfinished Spaces' promo - three lucky Kiwis win a custom-made bar

Screen Shot 2017-08-17 at 11.03.11 am.jpgThere's one word for a home without a bar. Unfinished! This year Speight's gave three lucky Kiwis a custom-made bar worth $15,000 to complete their home, including personalised glassware, a bar fridge and a Speight's tap. The promotion was accompanied by a campaign via DDB New Zealand, which launched back in April.
There were some top effort entries for the bars from all across the country, but in the end there could only be three winners and thanks to their enthusiasm and a helping hand from their mates, some lucky punters walked away with an epic at home set up for their unfinished spaces.

The winners included:
•    Peter from Christchurch who extended his man cave (aka garage) in order to make plenty of space for his bar, named Papa's bar.
•    Lee from Whangaparoa and his mates were extremely excited to have a new and improved costal hangout and as soon as they received the good news, they were busy making space in Lee's garage for his gold medal bar.  
•    Aaron from Laingholm, West Auckland, won the first Speight's Bar with his entry, Azza's bar, he says "Winning the bar has been awesome, it's great to get my mates round to watch the big games, the boxing and and have a laugh over a beer, thanks Speights."

Aaron and his wife Collette had been renovating their home and agreed to forgo a dining room so they could make the bar work with their house.

Says Ben Wheeler from Speight's: "Speight's is the beer for people who get things done and the third year of We Will was testament to that. We had an overwhelming amount of entries, and it's so great to see that the Speight's fans and their mates are always at the ready to impress.

"We enjoy encouraging New Zealanders to roll up their sleeves and help a mate in need and we can't wait to see what they come up with next time."

3 Comments

GivingBack said:

So nice to see DDB acknowledging all the other agencies that made this campaign for them.

DDB said:

You're right @GivingBack, credit where credit is due, well done Young & Shand this is world class work!

Corny said:

Super weak work for a brand that has been so much better. If anyone really wants a credit on 'buy our beer win your own bar' be careful what you wish for.

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