Bestads Six of the Best reviewed by Bobby Pearce, chief creative officer, David&Goliath, LA

Bobby_Pearce_DNG0898 copy (1).jpgEach week Bestads picks the very best advertising in the world, in every medium - which is reviewed by a top creative director or team to select their own personal favourites.

This week's guest judge is Bobby Pearce, chief creative officer at David&Goliath, Los Angeles.

Winner: Centrepoint, Unleash Greed. Michael Douglas' "Greed is Good" speech in Wall Street has held the title for several decades. But this beautifully crafted, poignantly written spot for a shopping center, is giving it a run for its money. The words were as beautiful and compelling as the visuals themselves. It's not easy to talk about a selfish emotion that is usually considered a negative in a way that brings a smile to everyone's face and has them nodding along thinking, "you know what, he's got a point." Besides, the voiceover has an English accent and I believe and instantly love anything with an English accent. Well done guys. I wish I'd thought of it. READ MORE...

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