The One Show announces first finalists: New Zealand scores 14 finalists led by Colenso BBDO

The One Show has announced the first batch of finalists in the following categories: Branded Entertainment, Design, Direct Marketing, Health, Wellness & Pharma, Intellectual Property, Moving Image Craft, Public Relations and Responsive Environments. New Zealand has secured 14 finalists led by Colenso BBDO.

Branded Entertainment:

Y&R NZ, Heinz ‘Geoff’

Colenso BBDO, Pedigree ‘Pedigree Selfie STIX’

JWT Auckland, VICE NZ ‘Battle To The Beehive’

DDB Group NZ, Nesafe ‘Re:scam’

Design:

DDB Group NZ, Nesafe ‘Re:scam’

FCB NZ, Prime ‘The Human Serengeti’

Assembly Auckland, Heinz ‘Geoff’

Direct Marketing:

Colenso, Pedigree ‘The Pedigree Replacement Programme’

DDB Group NZ, Lion ‘Fight For Territory’

FCB NZ, Vodafone NZ ‘Say It Tika’

Intellectual Property:

Colenso BBDO, DB Breweries ‘DB Export Beer Bottle Sand’

Colenso BBDO, Pedigree ‘Pedigree Selfie STIX Clip’

DDB Group NZ, Netsafe ‘Re:scam’

Moving Image Craft:

Colenso BBDO, Fonterra Brands NZ ‘Anchor Milk Slams’

This first finalist list includes more than 800 winners from 38 different countries. BBDO New York stands above all with 39 spots on the initial list, followed by Jung Von Matt Hamburg and Dentsu Tokyo with 20 and 19 spots respectively. Cossette Toronto’s “SickKids VS.” campaign for SickKids Foundation has the most finalist spots on this list with eleven.

Download the Branded Entertainment Finalists – 2018-OneShowFinalists-BrandedEntertainment.pdf

Download the Health, Wellness & Pharma Finalists – 2018-OneShowFinalists-HealthWellness&Pharma.pdf

View the One Show Finalists Showcase here