DDB New Zealand leads the Kiwi agency pack at the shortlist stage of the 40th AWARD Awards

The finalists for the 40th AWARD Awards have been announced across all categories, with DDB New Zealand leading the Kiwi agency pack with 21 finalists.

A full list of finalists can be accessed here.

By category, those agencies with the most finalists include:

● Craft in Advertising – Film: Goodoil Films with 15 finalists followed by FINCH with nine, Revolver/Will O’Rourke with eight and Scoundrel with six finalists. Then Sweetshop, The Editors, Level Two Music and In The Thicket with three finalists each;

● Craft in Advertising – Print, Typography & Illustration: Cheil Hong Kong and TBWA\Thailand both with four finalists, followed by DDB Sydney and Noisy Beast with one finalist each;

● Craft in Advertising – Digital: BWM Dentsu with two finalists and all other agencies with one finalist each;

● Craft in Advertising – Experiential: BWM Dentsu and DDB Group New Zealand with one finalist each;

● Digital: Clemenger BBDO Melbourne with six finalists followed by Clemenger BBDO Sydney with five finalists followed by CHE Proximity with four finalists. The Monkeys, We Are Social, DDB Sydney and Cummins&Partners Melbourne with three finalists each, then 72andSunny, BWM Dentsu, TBWA\Sydney, Leo Burnett Sydney, Ogilvy New Zealand, TKT Sydney, Saatchi & Saatchi New Zealand, Special Group and whiteGrey with two finalists each;

● Radio: Clemenger BBDO Sydney with ten finalists followed by Clemenger BBDO Wellington with eight finalists. Then Clemenger BBDO Brisbane, BWM Dentsu, McCann Worldgroup Philippines and The Brand Agency each with two finalists;

● Print: All agencies in this category with one finalist each;

● Direct Marketing: CHE Proximity with five finalists followed by Clemenger BBDO Melbourne, Cummins&Partners Melbourne, DDB Sydney, FCB New Zealand, Marcel, Naked Communications and Ogilvy New Zealand each with two finalists;

● Design: Naked Communications and The Monkeys each with two finalists and all

other agencies with one finalist each;

● Poster & Outdoor: DDB Sydney with five finalists, TBWA\Thailand with three finalists followed by Clemenger BBDO Melbourne, ADK Taiwan, R/GA Sydney, TBWA\Sydney and WhiteGREY each with two finalists;

● Integrated Campaign: Clemenger BBDO Melbourne with two finalists and all other agencies with one finalist each;

● Innovation: Naked Communications with three finalists followed by CHE Proximity, VMLY&R and whiteGREY each with two finalists. All other agencies with one finalist each;

● Market Disruption & Product/Service Development: VMLY&R with two finalists followed by all other agencies with one finalist each;

● Creativity For Good: Clemenger BBDO Melbourne, DDB Group New Zealand, DDB Sydney, Ogilvy New Zealand, OTTO, The Monkeys and whiteGREY all with two finalists each and all other agencies with one finalist each;

● Promotion and Experiential : VMLY&R with two finalists followed by all other agencies with one finalist each;

● PR: Clemenger BBDO Melbourne with four finalists followed by Noisy Beast and Marcel each with three finalists. Then The Monkeys, The Royals, Ogilvy New Zealand, Host/Havas, DDB Sydney and AIRBAG all with two finalists each;

● Branded Entertainment & Content: DDB Sydney with five finalists followed by Clemenger BBDO Sydney with four finalists and CHE Proximity and TKT Sydney each with three finalists. Then J. Walter Thompson Sydney and Noisy Beast each with two finalists each;

● Film & Video: DDB Group New Zealand and The Monkeys both with six finalists followed by BMF with four finalists , 72andSunny Sydney and TBWA\Sydney each with three finalists. Then CHE Proximity and DDB Sydney each with two finalists.

Chairs in each of these categories were: Scott Dettrick (The Monkeys) for Design, Noah Regan (DDB) for Print, Poster & Outdoor, Stephen De Wolf (Clemenger BBDO) for Integrated Campaign, Innovation, Market Disruption & Product/Service Development & Creativity For Good, Micah Walker for Craft in Advertising – Print, Typography & Illustration, Ant White (CHE Proximity) for Direct Marketing, Claire Salvetti (One Green Bean) for Promotion & Experiential and PR, Martha Coleman (Revlover) for Branded Entertainment & Content, Hamish Stewart for Digital, Jen Speirs (BMF) for Radio, Pip Smart (Revolver) for Craft in Advertising – Film and Damon Stapleton (DDB) for Film & Video.

The awards presentation event will take place on Thursday 11 April at The Australian Technology Park. Tickets are available here.

AWARD thanks all Judges for their time and dedication to the awards. A full list of judges can be found here.

AWARD would also like to thank its Marquee sponsor Facebook, Silver Sponsors Audio Network, Adstream Displayground, Campaign Brief, Stellar Entertainment, The Editors, Host/Havas, Visual State and Bronze sponsors RMK Voices, The Right Fit and Commercial Producers Council.