DDB New Zealand crowned Campaign Brief Agency of the Year for third year running
It’s been a killer year for DDB New Zealand. Record high profits for the year, the addition of ten new pieces of business – with none lost, and to top it all off, a bucket load of global awards from the likes of Cannes, D&AD, The One Show and Clios. Coming up with a new beer product that went on to sell over four million cans is really just the half of it, as CB discovered.
For the third year running, DDB New Zealand is Campaign Brief’s Agency of the Year.
Meanwhile, Clemenger BBDO, Melbourne has taken out the CB Australian Agency of the Year title for a record fourth successive year. 2011 was an incredible year of growth, both creatively and financially. The tight-knit team on St Kilda Road has shown that they can achieve the holy grail of advertising – creativity and effectiveness – again and again. With a number of major high-profile client wins and creative appointments, the agency is showing no sign of easing off the accelerator.
To read all about it, look out for the print edition outsoon. To subscribe go to Campaign Brief Online or download the subscription form:
10 Comments
Which “new beer product” did they come up with?
Nice work DDB. No-one else close really.
Congrats .
What are the ten new pieces of business DDB has won?
Cannes? What, Bronze? D&AD? What, a finalist? Weak decision.
This decision certainly creates a vacuum for another media organisation to launch a ‘Creative Agency of the Year’ award doesn’t it.
Its no surprise really, ever since Brent Smart left Colenso, DDB have lost their major competitor. Hey, that’s the way of the ad world, not long ago S&S were winning these awards
And now DDB’s lost Toby. All change again I reckon.
It’s not hard to win a one-horse race even when you’re the oldest nag in town.
Feel free to perform at a higher level Meh. The field is open for anyone to step up.
Can someone give me a brief? I’m bored.