A mother’s lament: Old Spice made a man of my son in latest spot via Wieden + Kennedy, Portland – shot in NZ by top Kiwi director Steve Ayson
January 7 2014, 4:26 pm | | 1 Comment
The new Old Spice Re-Fresh Body Spray may cause boys to become men, girls to become girlfriends, and moms to become sad.
‘Momsong’ is the brand new hilarious Old Spice commercial out of Wieden + Kennedy Portland that is bound to hit a nerve with mothers of young adolescent men out there. The spot was co-created by former Mojo Sydney team Justine Armour and Ruth Bellotti and shot in New Zealand by top Kiwi director Steve Ayson.
1 Comment
What, no comments?! Great work Steve, keeping the weird and funny alive.