A mother's lament: Old Spice made a man of my son in latest spot via Wieden + Kennedy, Portland - shot in NZ by top Kiwi director Steve Ayson

Old Spice_Momsong.jpgThe new Old Spice Re-Fresh Body Spray may cause boys to become men, girls to become girlfriends, and moms to become sad.

'Momsong' is the brand new hilarious Old Spice commercial out of Wieden + Kennedy Portland that is bound to hit a nerve with mothers of young adolescent men out there. The spot was co-created by former Mojo Sydney team Justine Armour and Ruth Bellotti and shot in New Zealand by top Kiwi director Steve Ayson.



Fan said:

What, no comments?! Great work Steve, keeping the weird and funny alive.

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