SweeneyVesty scores one Gold and two Silvers for Scoot in PR at AdStars Advertising Awards
August 27 2015, 3:12 pm | | No Comments
SweeneyVesty has won one Gold Award and two Silver Awards in PR at the AdStars International Advertising Awards in Korea together with project partner Saatchi & Saatchi Singapore for their client Scoot.
There were a record 17,698 entries from 67 countries.
Scoot is a low-cost airline operating in Asia, a subsidiary of Singapore Airlines.
The AdStar Awards were:
- Gold: PR – Practices & Specialism – Brand Voice including Strategic Storytelling
- Silver: PR – Product & Service – Finance / Services / Entertainment & Leisure / Travel
- Silver: PR – Integrated Campaign led by PR
SweeneyVesty’s success at AdStars follows the win of a Silver Lion at the 2015 Cannes Lions
International Festival of Creativity for the same campaign. The campaign video can be viewed here.