Y&R NZ only Kiwi agency to make the cut at the shortlist stage of Cannes Creative Data Lions

Y&R New Zealand is the only Kiwi agency to make the cut at the shortlist stage of Cannes Creative Data Lions.

The agency has been shortlisted once for Brake ‘Living Memories’.

As part of National Road Safety Week, Brake (a road safety charity) partnered with Y&R NZ to create a highly emotional and impactful campaign encouraging New Zealanders to think about the potential life-long cost of their decisions on the road. The project is called Living Memories (www.livingmemories.org.nz).

VIEW THE CREATIVE DATA SHORTLIST – Creative Data Lions Shortlist.xlsx